The extensive activities promoted by our Ecumenical Center – training, publications, multimedia, web and social media – are identified through ad hoc visual communication. The identifying symbol of the Center is its logo. Over the years the logo has evolved, starting in the 1960’s from its first monochrome version on the Bulletin. This was followed by a typographic revision with the introduction of color in the subsequent years finally arriving at the first digital versions with the advent of computer technology – found on the first version of the website in 1999.
Later versions saw the use of precise lettering, the careful choice of fonts and pictogram revisions. In successive prototypes aesthetic improvements were made: introducing shades of color around the globe, implementing refinements in the figures, and finally in the CMYK four-color format of the official publications and digital media using the RGB color method.
50 years of activity
For the 50th anniversary of the Centro, a special logo was designed that was used throughout the 2017-2018 celebrations. Subsequently, in 2019 the previous bordeaux version was replaced with a restyled version of the special anniversary logo.
The logo of the Center has been adapted, in the colors and stylistic features, for the various publishing media.
Social and digital media
For example in social media, the logo has been proposed by a particular version where the symbols are uniformly dyed in light blue resting on a vertically shaded background from yellow to white.